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From £30,000The senior arm of No Fear Tech

Software built for how you actually work, live on a date you can hold us to.

When the packaged option stops fitting, the licence is the cheapest part. The real cost is the workarounds, the private spreadsheets and the three days a month spent making four systems agree. We build the thing that should have been there instead, and we put a date on it.

A build, from first conversation to live

DoneIn handTo come

A plan for a typical build: five phases running left to right against a twenty-six week calendar, with the milestones on each, a line marking today, and the agreed live date at the end.

Live on
A date agreed before anyone writes a line, not a range that drifts
Priced at
A fixed figure per phase, approved by you before that phase starts
Owned by
You. Outright, with nothing held back as leverage
Watched from
Your own account, updated as it happens rather than on a Friday

01Why these go wrong

Almost nothing fails because the software was too hard. It fails on the calendar.

A project is agreed in March and due in September. By June nobody can say whether it is on track, because there is nothing to look at. By August the answer is no, and every option left is a bad one.

The cause is always the same: months pass with nothing working to judge it by. Everyone is busy, everyone is optimistic, and the gap between those two only becomes visible when it is too late to close.

So this runs the other way round. Something you click on every fortnight from the second month. A date fixed in advance and defended by cutting scope, never quality. And an account showing you, this morning, exactly what moved yesterday.

Every 2 weeks

Something real to try

Not a progress report. The actual thing, in your hands, from the second month onwards.

Every change

Visible the moment it happens

Your account updates as work moves, not when somebody remembers to write it up on a Friday.

Every phase

Priced and approved before it starts

You are never committed to more than the next phase, and you can stop at the end of any of them.

Every line of it

Yours outright

Handed over with everything needed to run it without us. Nothing is held back as leverage.

02What we build

Seventeen kinds of system, shaped around your business rather than the other way round.

The full picture, and what we turn down

And the other eleven

Price yours in three minutesA real range, a real date, and no email address asked for.

03What it looks like when it is done

Screens built around the job, not around a menu structure.

Three from work of this kind. A morning being replanned, what the engineer carries, and a billing run that used to be a spreadsheet. Every one of them replaced something people had quietly stopped using properly.

The day, being replanned. A van goes off the road at ten past eight and the work moves. Everyone affected is told without anyone ringing them.
What the engineer carries. Big enough to hit with gloves on, and it keeps working in a basement with no signal.
A month of billing, in one pass. Staged payments, retentions and consolidated accounts across four depots. Anything that disagrees with the contract stops and waits for a person.
Talk to whoever would build yoursHalf an hour, and you will know whether this is worth doing.

04Before you speak to anybody

Find out what it costs. Without giving anyone your email address.

Most firms make you sit through a discovery call to learn whether you can afford them. That is a waste of an afternoon for both of us, so the figures are on the site instead.

Describe your situation in your own words, or work through it question by question. You get a range, a timescale, the split across each phase, and an honest account of what would move the number. Print it, or send the link to whoever signs things off.

Get an estimateAbout three minutes

An example

60 people, two connections

£84,500 – £116,000

Live in 18 to 23 weeks, with a team of four.

Indicative cost by phase
Getting to the truth2w£9,500 – £13,000
Shaping it3w£13,500 – £18,500
Building it9w£46,000 – £63,000
Proving it3w£11,000 – £15,500
Going live1w£4,500 – £6,000

Looking after it afterwards: £1,000 to £1,650 a month, quoted separately and cancellable on ninety days.

05How a build runs

Five phases. You can stop at the end of any of them.

Each phase is quoted and approved on its own, and each one leaves you holding something worth having. You are never committed to a figure you agreed before you knew what you were buying, and you keep everything produced up to the point you stop.

  1. 01

    Getting to the truth

    A written account of how your work really runs today, what the current way is costing you, and what your new system has to do about it.

  2. 02

    Shaping it

    Every screen and every decision your system will make, in front of you and signed off, with your live date fixed at the end of it.

  3. 03

    Building it

    Your system takes shape week by week in your own account, with something you can click on and try at the end of every fortnight.

  4. 04

    Proving it

    Your own people put it through real work with real records, and everything they find is fixed before anybody depends on it.

  5. 05

    Going live

    Your team moves across trained, with their history intact, on the date fixed months earlier.

What happens in each of them, in detail

06While it is being built

You will never have to ask how it is going.

Every client gets an account from the first week. It shows where the work has got to, what was finished yesterday, what is waiting on a decision from you, and whether the date has moved.

It updates the moment something changes, not when a report gets written. If a milestone is marked done at four on a Tuesday afternoon, you can see it at four on a Tuesday afternoon.

It is also where your documents live, where you approve things, and where you can see what has been invoiced and what has not.

Quoting and invoicing

S17-0042 · Hawksmoor Plant Hire

Live 6 Nov

Building it — week 6 of 9

64%

  • Your pricing rules, agreed and written downFri 4 Sep
  • Quotes going out from the new systemWed 9 Sep
  • Xero receiving finished invoicesThis week
  • Your sign-off on the customer statement layoutNeeds you by Fri
  • Your team trying it on real quotesFrom 29 Sep

Yesterday, 16:42 — Consolidated monthly statements now total correctly across all four depots. Worth a look before Thursday.

07Where we stop

The work we turn down, and why.

A clear no is what makes the yes worth having. These sit outside what this studio does well, so you get an introduction to someone who does them properly rather than a team learning on your budget.

Apps in the Apple or Google stores
What gets built here works on a phone properly, through the browser, and pins to a home screen like any other app. A true store app is a different craft with its own release cycle, and you will get better work from a studio that does nothing else.
Software inside a physical product
Firmware, embedded controllers and anything certified as part of a device. The system your people use around it, and the connection to whoever makes it, is very much on the table.
Anything a life depends on
Medical devices under MHRA regulation, clinical decision-making, aviation, and control systems where a fault injures somebody. These need a regulatory quality system, and you should never accept one from a supplier who cannot show you theirs.
Trading and settlement systems
Order execution, market making and anything carrying an FCA permission of its own. The reporting and back-office work around the edges of yours is well within scope.
Testing your defences by attacking them
The controls and the evidence get built here. Penetration testing and red teaming are a separate speciality, and you get an introduction to people who do it properly.
Games, and anything drawn in 3D
A different craft needing different people, and you would end up with something nobody here would put their name to.
Work under £30,000
Below that, the discovery and assurance that make a build worth having cost more than the build itself, so you would be buying process instead of software. No Fear Tech takes on smaller work, does it well, and charges you less for it.

Put a date on it.

Half an hour with whoever would build it gets you the shape of the work, a figure you can take to your board, and the week it could start. No deck, no discovery fee, no follow-up sequence.